Marketing Workshop
Get a grip on your marketing and save time by utilising an effective market planning method.
Practical marketing for business success
Mind holds workshops and short courses for small businesses or groups. It will give you practical marketing tools to enable you to get a structured approach on how to market or improve the marketing of your business, write your marketing plan with an action plan.Content:
Resources
• marketing fundamentals
• practical marketing applications
• marketing plan
• marketing action plan
• marketing review and feedback
NSW small business
MarketingSherpa, research firm tracking marketing
Marketing method for market planning and targeting
Small business marketing
When you plan your marketing, market strategies and advertising activities you might ask, where is the advertising dollar most effective? It depends what you want to achieve.
• Reach a broad group of consumers that are unaware of your product or service?
• Persuade consumers that are aware and considering to buy your product or service?
• Retain and sell more to existing customers?
You need to plan the advertising and marketing activities to reach different groups in your market segments. Get the most out of your advertising dollar.
Mouse over the fields in the graph and see what marketing activities are best for reaching different groups in your market segment.
Market segmentation for strategic marketing
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